Tuesday, 5 June 2012

RETROSUPERFUTURE

2007 saw a major trend in retro eyewear and five years on, there's no sign of this trend fading. 2007 also saw the start up of the sunglasses company RETROSUPERFUTURE, and its range of Super shades has been seen on everyone- with fans including Kanye West, Kid Cudi, CSS, The Kills, Rihanna- the list goes on. Flatteringly sized a little bigger than the classic Ray Ban's, the range is designed and handmade in Italy, using Zeiss lenses for high protection against the sun. The brand has collaborated with numerous high fliers including Barneys, 10 Corso Como, Elton John (for his AIDS charity), HighSnobiety  and Liberty. Super's latest collection, shown below, is entitled 'Visiva', using hand-crafted prints taken from 70's and 80's postcards, scientific illustrations and tropical-themed photos. The retro quality is synonymous with the brand which describes itself as a type of 'street couture'. Due to their site being redesigned at the moment, their full list of stockists is unavailable although Liberty of London do stock them in store. Otherwise check out their online store here.





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